"Amazon: We Blocked 10 Billion Bad Listings in 2020"

Amazon claims to have blocked billions of “bad” listings before they went live on its e-commerce platform last year in a bid to prevent rampant counterfeiting on the site.  Amazon also thwarted over six million attempts to create new selling accounts during 2020, up from the 2.5 million reported in 2019.  The e-commerce giant claimed that fewer than 0.01% of products sold on the platform received a counterfeit-related complaint from a customer, but the problem is serious. Only 6% of attempted new seller account registrations passed Amazon’s verifications processes.  Last year the company claimed to have seized and destroyed more than two million products sent to its fulfillment centers after detecting last minute that the products were counterfeit.  Amazon has invested over $700 million in 2020 and employed more than 10,000 people to fight fraud and abuse on the platform.  Counterfeit items aren’t the only challenge facing Amazon. A mass scheme to pay consumers for fake reviews has recently emerged.  E-commerce fraud is expected to surge by 18% from 2020 to top $20 billion globally by the end of this year as scammers continue to target shoppers driven online by the pandemic.

Infosecurity reports: "Amazon: We Blocked 10 Billion Bad Listings in 2020"