"Colorado Passes New Privacy Act"
Colorado has unanimously passed a new data privacy act to safeguard Coloradoans' personal information. The Colorado Privacy Act is due to take effect on July 1, 2023, and now awaits the signature of state governor Jared Polis. Should the Act become law, Colorado will follow California and Virginia by enacting comprehensive privacy legislation. The Act gives consumers who reside in Colorado five key rights over their personal data. Firstly, they have the right to opt-out of the sale of their personal data, the processing of personal data for targeted advertising purposes, and automated profiling in furtherance of decisions that produce legal or similarly significant effects. The Coloradoans also have the right to access their personal data held by a data controller and the right to make corrections to their personal data if inaccuracies are identified. Finally, they have the right to be provided with their data in a portable and ready-to-use format and the right to have their personal data erased.