"A Data Privacy 'GUT Check' for Synthetic Media like ChatGPT"

The emergence of synthetic media, such as OpenAI's ChatGPT is changing the production and consumption of content. Like any technological breakthrough, synthetic media ignites concerns regarding data privacy, security, ethical issues, and more. Several professionals in the field of privacy are concerned that synthetic media will do more harm than good because it increases the number of attack vectors. Criminals have already developed websites that spoof ChatGPT and other OpenAI platforms in order to trick users into handing over sensitive information or downloading malware. Other concerns include the ability of the technology to create convincing fake comments, videos, or other media, resulting in the spread of false information. This article continues to discuss the privacy risks associated with the rise of synthetic media such as ChatGPT and the suggested GUT Check that users are encouraged to implement to protect their data when using new technology. 

The University of Utah reports "A Data Privacy 'GUT Check' for Synthetic Media like ChatGPT"

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