"CyLab Presents at White House's Launch of New IoT Cybersecurity Labeling System"

Carnegie Mellon University's (CMU) CyLab Security and Privacy Institute recently met with government officials and technology industry leaders as the White House launched its new Internet of Things (IoT) cybersecurity label. CMU was represented at the event by School of Computer Science associate professor Yuvraj Agarwal, who presented critical findings from CyLab's five-plus years of IoT security and privacy label research. Consumers have reaped numerous benefits from the emergence of IoT technology, including improved energy efficiency and the automation of routine tasks. However, there are mounting concerns regarding the security and privacy of these devices, as well as the sale or sharing of sensitive data with third parties. Since 2018, faculty and students with CyLab have advocated for IoT labels that provide consumers with the knowledge required to make informed purchasing decisions. The team, led by Agarwal and Lorrie Cranor, director of CyLab and professor in CMU's Software and Societal Systems and Engineering and Public Policy departments, studied the role of privacy and security in IoT device purchase behaviors. They discovered that consumers are willing to pay significant premiums for products with a consistent label highlighting positive security and privacy features. This article continues to discuss CyLab's IoT privacy and security label research.

CyLab reports "Cylab Presents at White House's Launch of New IoT Cybersecurity Labeling System"