"AI-Driven Phishing Attacks Deceive Even the Most Aware Users"
"AI-Driven Phishing Attacks Deceive Even the Most Aware Users"
Zscaler reports a rise in deepfake phishing and vishing attacks as generative Artificial Intelligence (AI) enhances social engineering. AI-driven phishing attacks use AI tools to improve campaign sophistication and effectiveness. Phishing becomes harder to detect as AI automates and personalizes attack steps. Threat actors can quickly analyze massive datasets to adjust their attacks and replicate legitimate communications and websites with precision using AI algorithms. Phishers can trick even the most aware users with this sophistication.